Designed by Paolo Giordano and handmade in Italy from solid cedar wood. See more I + I bookcases
Solid cedar wood
H 151. W 57. D 57 cm
Product Code: 106-PG06
UBER Interiors are one of a select few UK retailers of I & I’s luxury rugs. It often happens that people seeing I+I’s beautiful rug collections for the first time are surprised to hear that it is produced in places like India and Nepal. As if contemporary beauty and quality were not readily attributed to those countries, constricted as they are in our collective imagery as having one single dimension: poverty.
Paolo Giordano feels that this surprise is the key to the meaning of I+I’s work. It represents their pride at having established a rapport with remote cultures, at having helped them to grow and having learned from them how to make a “new” product. This is not a product conceived in the West and outsourced to a third-world country in order to cost less. It is a product based on local skills, highly specialized and traditional manufacturing techniques, which by encountering a very different mentality – I+I’s – generate unexpected and sometimes astounding results.